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Multi-dose permanent lotion that protects and hydrates the hair fiber. Formulated with Aloe Vera and moisturizing sugars, initiative shape perm is suitable for all hair types. It is available in 3 strengths to achieve well-defined and long-lasting curls: 0 strong: for resistant natural hair.
Get stronger curls with greater definition, greater hydration and shine. Helps prevent dehydration and hair looks and feels healthier.
The new Initiative Shape formula has been developed to provide hydration, softness and exceptional definition, as well as greater hair protection. · Aloe Vera: This multifunctional moisturizing extract helps prevent damage and dehydration so common in permed hair. · Moisturizing Sugars: These plant-based sugars help restore the cuticle's natural protective layer and reduce moisture loss during the perm service. · Conditioning Polymers: these advanced active ingredients increase softness, silkiness and shine.
How to Use:
1. Wash hair and towel dry. 2. Impregnate the hair with the perm liquid (directly) or after rolling it with the curlers (indirectly). 3. Exposure time of 20 to 25 minutes. Excessive exposure time can be harmful. 4. Check that the curl is appropriate. 5. Proceed to rinse without removing the curlers. 6. Neutralize by impregnating the curlers with Initiative Shape Neutraliser following its instructions for use. Reserved for professionals
Agua, ácido tioglicólico, bicarbonato de amonio, aceite de ricino PEG-40, amoníaco, etanolamina, ceteareth-23, jugo de hoja de aloe barbadensis, anhidroxilitol, EDTA disódico, ácido etidrónico, perfume, policuaternio-6, sorbato de potasio, benzoato de sodio, ácido sórbico, Copolímero de estireno/VP, xilitol, xilitilglucósido.